Swatch WHAT IF...BLACK? Square Bioceramic White Dial Unisex Watch SO34B700
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Introducing the Swatch WHAT IF...BLACK? SO34B700, where timeless elegance meets sustainable innovation.
The Dial:
This striking timepiece embodies the essence of minimalistic design with its square dial, elevated by white printing on the sleek black surface, creating a stunning contrast that captures attention at first glance.
Embracing the brand's commitment to environmental consciousness, the WHAT IF...BLACK? watch features cutting-edge biosourced glass, ensuring a clear view of time while reducing the carbon footprint. The use of this advanced material further enhances the overall durability of the watch, making it a reliable companion for years to come.
The Case:
Crafted from solid matte black bioceramic, both the case and crown exude an air of sophistication and strength. The bioceramic not only adds a unique texture but also showcases Swatch's dedication to sustainable and eco-friendly materials. The square dial design adds a touch of boldness and modernity, setting this timepiece apart from traditional round-faced watches.
The Function:
Functionality meets style with the practical day-date window, strategically positioned at 3 o'clock. This feature ensures you're always up-to-date with both the day of the week and the date, making it a versatile accessory for any occasion.
The Bracelet:
Continuing the seamless black aesthetic, the solid matte black biosourced bracelet is designed for ultimate comfort, making it ideal for extended wear. The matte black biosourced loop further enhances the overall sleekness of the design while ensuring a secure fit on your wrist. The bioceramic buckle not only completes the look but also adds a functional element, ensuring the watch stays securely fastened throughout your day.
With the Swatch WHAT IF...BLACK? SO34B700, you get more than just a watch; you get a statement piece that reflects your commitment to both style and sustainability. Embrace the allure of black, a colour that transcends time, and make a bold statement with this exceptional timepiece.
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UK Delivery
| Selling Price | Royal Mail 48 (Tracked) |
Royal Mail 24 (Tracked & Signed) |
Special Delivery Next Day (Mon – Fri) |
Special Sunday Delivery (Before Sat 12pm) |
Royal Mail Special Delivery by 1pm |
|---|---|---|---|---|---|
| £0 to £99.99 | FREE | £4.99 | £7.99 | £7.99 | £9.99 |
| £100 to £499.99 | N/A | FREE | £7.99 | £7.99 | £9.99 |
| £500 or more | N/A | N/A | FREE | £7.99 | £9.99 |
We know your order is important to you, so we use Royal Mail’s tracked delivery service on all UK orders.
We also offer Royal Mail Special Delivery service, which for an additional fee offers guaranteed delivery the next day before 1pm.
*Royal Mail Tracked 24 and Royal Mail Tracked 48 services are 98% accurate but not guaranteed.
Orders placed before 5pm (Monday–Friday) are dispatched the same day. Orders placed on Saturday or Sunday are dispatched the following Monday.
International Delivery
We are pleased to offer worldwide shipping. For accurate shipping rates, please add the item to your basket. Once you enter your shipping address, you will be offered all available options.
For the EU, EEA, and the rest of the world, the total price shown at checkout includes only the outbound Royal Mail / DHL shipping cost. You will be contacted by Royal Mail / DHL regarding duties and taxes. If you refuse the parcel and do not pay the required customs or duties, the outbound shipping cost will be deducted from your refund.
On average, delivery to the EU takes 3–5 working days, and delivery to the rest of the world takes 5–7 working days.
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Frequently Asked Questions
Yes — we are an Authorised Dealer for every brand we sell. All watches come with an official box, papers, and a full manufacturer’s warranty.
Every watch includes a manufacturer warranty. You’ll find more warranty info listed in the product description.
Orders placed before 5pm (Mon–Fri) are dispatched the same day. Order before 12pm on Sat for same-day dispatch. Free UK delivery is available on all orders, and tracking details are provided once shipped.
Yes — you have 30 days from delivery to return or exchange your item, provided it’s unused and in its original packaging.