How to Use CertiLogo: Verifying Authenticity and Avoiding Grey Market Sellers
What is CertiLogo?
CertiLogo is a digital platform that authenticates luxury goods by assigning each product a unique identification code. This code allows both buyers and sellers to confirm the authenticity of a product before or after the purchase. The process is quick, secure, and provides peace of mind to all parties involved.
How to Use CertiLogo
Using CertiLogo to verify the authenticity of a watch is straightforward. Here’s a simple guide on how the process works:
- Scan the Code: When you purchase a watch from WatchNation, you will receive a unique CertiLogo QR code attached to the product. There will be code found on the back of the products case.
- Verify the Watch: Simply visit the CertiLogo website or use their mobile app, then scan or enter the unique code associated with your watch.
- Receive Confirmation: Once scanned, CertiLogo will verify the watch’s authenticity by cross-referencing the code with their database. You will receive immediate confirmation that the watch is genuine.
- Digital Certificate: After verification, a digital certificate of authenticity will be issued. This certificate can be saved for future reference or shared if you plan to resell the watch.
Benefits to Consumers: Avoiding Grey Market Dealers
One of the primary concerns when purchasing luxury watches is the risk of buying from grey market dealers. These dealers typically source products outside the official distribution channels, which can often lead to issues such as:
- Lack of Warranty: Watches bought from Grey Market dealers often come without the original manufacturer’s warranty, meaning you won’t have protection against defects or servicing needs.
- Questionable Authenticity: Without proper authentication, it’s harder to trust whether a watch is truly genuine, as grey market dealers are not always held to the same standards as authorised retailers.
- Resale Complications: When purchasing from unofficial sources, reselling the watch later can become more challenging. Authenticity verification is often more difficult, and potential buyers may be wary of the product’s provenance.
By using CertiLogo through WatchNation, you can avoid these pitfalls and enjoy the following benefits:
- Guaranteed Authenticity: CertiLogo ensures that the watch you purchase is fully authenticated, providing you with the peace of mind that it is genuine while avoiding grey market sellers
- Manufacturer Warranty: Watches purchased through us come with a full manufacturer warranty, ensuring protection and service support.
- Transparent Resale: With CertiLogo’s verification, you receive a certificate of authenticity that not only proves the watch is real but also enhances its resale value.
Read more about Grey Market sellers here & Shop our CertiLogo backed products here
Shop with Confidence, Authenticate with CertiLogo on WatchNation
