ABOUT
THE BRAND
THE RICH HISTORY OF SEIKO
Seiko began as a clock repair store in Tokyo in 1881, founded by the current CEO’s Great grandfather, the name derived from ‘Seikosha’ or ‘House of precision'. With a purpose to pursue watchmaking excellence, Seiko has grown into a global timekeeping presence.
THE COLLECTION
WHAT IS SEIKO 5 SPORTS
Seiko 5 Sports is known for over fifty years of reliability, durability, performance, and value. The ‘’5’’ represents the original five key features that tend to be in every watch: Automatic movement, Day-date display, Water Resistance, Recessed crown and Durable case and bracelet.
THE WATCHES
'SUPER CUB' SRPJ49K1
The Seiko 5 Sports Honda “Super Cub” is a limited edition timepieces that has been created in collaboration with Honda’s world-renowned urban motorbike. It comes presented in a 42mm brushed stainless steel case that is brought to life by a vibrant green unidirectional rotating bezel. The dial pays homage to the design of the C110 through its bold two-tone colour scheme and 12 o’clock marker that is shaped like the front headlight, whilst the 1 and 11 o’clock indices emulate the front indicators of the Super Cub. The SRPJ49K1 is limited to 6,000 pieces worldwide.
THE WATCHES
'SUPER CUB' SRPJ75K1
The second model is the black and grey SRPJ75K1. It shares the same design cues but brings forth a more aggressive and stealthy look. From the PVD case to the red accents, it plays homage to one of the crowd favourite 'Super Cub' models, the C125. This model is limited to 3,000 pieces globally.
ABOUT
THE BRAND
THE RICH HISTORY OF HONDA
Sharing it's routes in Japan, Honda begin making motorcycles in 1948. They are known today as the largest manufacturer of motorcycles in the world.
THE BIKE
THE ICONIC 'SUPER CUB'
The Super Cub was first introduced in 1958, 10 years after Honda was founded in the South-Western city of Hamamatsu. The iconic motorcycle was designed with the straightforward goal: ‘to provide the joy of playing a useful part in people’s lives.’ The explosion in popularity of the Super Cub had vastly over-reaching effects on the world today, especially in Asia. The entire culture of many Asian countries shifted from being isolationist, as it provided a cheap and accessible form of transport, allowing people from small villages and towns to engage with one another. Honda has sold an excess of 100 million Honda Super Cubs, cementing it as an icon.
THE COLLABORATION
UNITED
PERFECT SYNERGY
Many parallels can be drawn between the Super Cub and the Seiko 5 Sport. Both offer timeless designs that are able to withstand modern life in a busy city, thanks to their revolutionary compact motifs. Their designs abide by the mantra of ‘form follows functions’ capturing the very essence of Japan’s craftsmanship and its deep roots in Japan’s culture. And lastly, the Super Cub and Seiko 5 Sport signify both Honda and Seiko’s commitment to continuous improvement, as they combine their classic templates with ever-evolving designs and improved technologies.
