{"product_id":"swatch-always-there-gb328","title":"Swatch Always There Quartz White Dial Black Silicone Strap Watch GB328","description":"\u003ch3\u003e\u003cstrong\u003e Always There Quartz White Dial Black Silicone Strap Watch GB328 RRP £54\u003c\/strong\u003e\u003c\/h3\u003e\u003ch4\u003e\u003cstrong\u003eThe Strap:\u003c\/strong\u003e\u003c\/h4\u003e\u003cp\u003eThe strap of this  Always There GB328 is made from silicone. The understated black design of the strap works perfectly with the black plastic case. On the strap the word 'Time' is written in a glow in the dark material either side of the case on the strap, on the bottom half of the strap the word is written in write, whereas on the upper half it is written in black. Also, rubber straps are advantageous because of their durable qualities, and the fact they are easy to wash and look after. The strap fastens easily using a plastic standard buckle.\u003c\/p\u003e\u003ch4\u003e\u003cstrong\u003eThe Dial \u0026amp; Case:\u003c\/strong\u003e\u003c\/h4\u003e\u003cp\u003eThe use of reductive design features on the glow in the dark dial make for a minimalistic looking watch. With the omission of indices, this timepiece takes on a non-conventional stance. Instead, the dial brandishes simplistic silver baton style hands that are positioned within a small black inner circle. Similarly, a large printed 'Z' is present on the south side of the dial. Likewise, a refined  logo is seen on the east side of the dial. A silver printed circle runs around the outer edge of the dial too. Surrounding the dial is black plastic case which evolves the minimalistic motif. A small crown is present at the 3 o'clock position.\u003c\/p\u003e\u003ch4\u003eThe Functions:\u003c\/h4\u003e\u003cp\u003eHighly dependable quartz movement powers this model. This watch has a water resistance of 30 metres, making it suitable for light splashes.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\u003ctable\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e2020 Summer Collection\u003c\/td\u003e\n\u003ctd\u003e Essentials\u003c\/td\u003e\n\u003ctd\u003eQuartz Movement\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e30m Water Resistant\u003c\/td\u003e\n\u003ctd\u003eWhite Dial\u003c\/td\u003e\n\u003ctd\u003eBlack Silicone Strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlastic Buckle\u003c\/td\u003e\n\u003ctd\u003eBlack Plastic Case\u003c\/td\u003e\n\u003ctd\u003e34mm Case\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e8.75mm Thickness\u003c\/td\u003e\n\u003ctd\u003e39.20mm Height\u003c\/td\u003e\n\u003ctd\u003eGlow in dark\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch4\u003e\u003cstrong\u003eThe Brand: \u003c\/strong\u003e\u003c\/h4\u003e\u003cp\u003eFounded in 1983,  was a direct response to the ‘watch-crisis’. The ’watch crisis’ began in 1970’s due to the increase in production of cheap, mass-produced quartz watches from the Far East. Swiss exports were falling. In the space of just a few years, the number of persons employed in the Swiss watchmaking industry fell to less than 40,000. Despite this the Swiss watchmaking industry remained focused on supplying the watch market with traditional movements paired with proven sale methods.\u003c\/p\u003e\u003cp\u003eThe name  derives from the idea that it was being a ‘second watch’ and the average  owner used their collection as an emotional statement to suit whatever mood they were in. Their watches soon became primarily used as a ‘fashion accessory’ rather than a device to tell the time. The slogan ‘fashion that ticks’ summarises this ideology best.\u003c\/p\u003e\u003cp\u003e has always immersed itself in popular culture. Doing so through collaborations and sponsorship of special events, creating limited products with high demand. The brand is well aware of its collectable value, as they established the “ Collectors of ” club that had 74,500 members in less than two years.\u003c\/p\u003e\u003cp\u003eIf you have any questions please \u003ca href=\"https:\/\/www.watchnation.com\/contact-us\/\"\u003eclick here\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eClick here to join our \u003ca href=\"https:\/\/www.facebook.com\/WatchNationUK\/\"\u003efacebook\u003c\/a\u003e and \u003ca href=\"https:\/\/www.instagram.com\/watchnationshop\/?hl=en\"\u003eInstagram\u003c\/a\u003e!\u003c\/p\u003e","brand":"Swatch","offers":[{"title":"Default Title","offer_id":51504129474901,"sku":"GB328","price":359.0,"currency_code":"RON","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/3720\/2517\/files\/image174329679.jpg?v=1758527735","url":"https:\/\/www.watchnation.com\/en-ro\/products\/swatch-always-there-gb328","provider":"WatchNation","version":"1.0","type":"link"}