{"product_id":"braun-classic-quartz-white-dial-alarm-clock-bc01w","title":"Braun Classic Quartz White Dial Alarm Clock BC01W","description":"\u003cdiv id=\"ProductName\" class=\"cssWrapper620 cssMarginBottom10\"\u003e\n\u003cdiv id=\"ProdNameDiv\" class=\"ProdHalfWidthField CNEditPanel\"\u003e\n\u003cdiv id=\"ProdName\"\u003e\n\u003cp data-start=\"198\" data-end=\"573\"\u003eThe Braun BC01W is a classic analogue alarm clock that exemplifies Braun’s iconic philosophy of simplicity, clarity and functional design. With a clean white case and dial, this timeless timepiece brings a refined yet understated presence to your bedside table, desk or travel bag, making everyday timekeeping effortless and stylish. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"575\" data-end=\"955\"\u003e\u003cstrong data-start=\"575\" data-end=\"620\"\u003eClassic Analogue Design \u0026amp; High Legibility\u003c\/strong\u003e\u003cbr data-start=\"620\" data-end=\"623\"\u003eThe BC01W features a crisp white dial with bold black Arabic numerals and contrasting black hour and minute hands, delivering excellent readability at a glance. Its signature yellow seconds hand not only adds a subtle visual accent but also reflects Braun’s award‑winning design legacy. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"957\" data-end=\"1331\"\u003e\u003cstrong data-start=\"957\" data-end=\"1002\"\u003eReliable Quartz Movement \u0026amp; Alarm Function\u003c\/strong\u003e\u003cbr data-start=\"1002\" data-end=\"1005\"\u003ePowered by a precision quartz movement, this clock offers dependable and accurate timekeeping with low maintenance. The crescendo‑style alarm starts gently and increases in tone and frequency if not switched off immediately, offering a reliable and comfortable wake‑up experience. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1333\" data-end=\"1716\"\u003e\u003cstrong data-start=\"1333\" data-end=\"1369\"\u003eIntegrated Snooze \u0026amp; Illumination\u003c\/strong\u003e\u003cbr data-start=\"1369\" data-end=\"1372\"\u003eThoughtfully engineered for everyday use, the BC01W incorporates an integrated snooze and light function activated by pressing the clock’s base. This illumination gently lights the dial for easy viewing in low light, while the snooze feature gives you a few extra minutes of rest when the alarm sounds. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1718\" data-end=\"2070\"\u003e\u003cstrong data-start=\"1718\" data-end=\"1759\"\u003eDurable Construction \u0026amp; Practical Size\u003c\/strong\u003e\u003cbr data-start=\"1759\" data-end=\"1762\"\u003eCrafted from high‑quality matte plastic, the BC01W is lightweight yet durable, designed for lasting everyday performance. Its compact dimensions, approximately 69mm in height, 69mm in width and 37mm in depth make it equally suitable for home use or travel. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"2072\" data-end=\"2405\"\u003e\u003cstrong data-start=\"2072\" data-end=\"2098\"\u003eEasy Battery Operation\u003c\/strong\u003e\u003cbr data-start=\"2098\" data-end=\"2101\"\u003eThe clock is powered by a single AA battery (not included), giving you flexible placement without the need for cables. Braun’s attention to functional detail ensures that the BC01W integrates seamlessly into your routine with straightforward setup and operation. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"2407\" data-end=\"2730\"\u003e\u003cstrong data-start=\"2407\" data-end=\"2444\"\u003eA Modern Classic for Everyday Use\u003c\/strong\u003e\u003cbr data-start=\"2444\" data-end=\"2447\"\u003eWith its minimalist aesthetic, thoughtful alarm features and easy‑to‑read dial, the Braun BC01W brings together everyday practicality and timeless design a perfect choice for anyone who appreciates functional simplicity and enduring style.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: arial, sans-serif;\"\u003eIf you have any questions, please \u003ca href=\"mailto:customerservices@watchnation.com\" target=\"_blank\"\u003eclick here\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: arial, sans-serif;\"\u003eClick here to join our \u003ca href=\"https:\/\/www.facebook.com\/watchnationofficial\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.facebook.com\/watchnationofficial\u0026amp;source=gmail\u0026amp;ust=1768031297296000\u0026amp;usg=AOvVaw0sbP_KSX-9SQSMzt6w0xlY\" target=\"_blank\"\u003eFacebook\u003c\/a\u003e and \u003ca href=\"https:\/\/www.instagram.com\/watchnationshop\/?hl=en\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.instagram.com\/watchnationshop\/?hl%3Den\u0026amp;source=gmail\u0026amp;ust=1768031297296000\u0026amp;usg=AOvVaw3y6aVKOpyYznABsgKN32vR\" target=\"_blank\"\u003eInstagram\u003c\/a\u003e!\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Braun","offers":[{"title":"Default Title","offer_id":51536248340821,"sku":"BC01W","price":31.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0951\/3720\/2517\/files\/image469161866.jpg?v=1758828379","url":"https:\/\/www.watchnation.com\/en-de\/products\/braun-classic-quartz-white-dial-alarm-clock-bc01w","provider":"WatchNation","version":"1.0","type":"link"}